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Master in Retail & Sales Management

ISTUD Business SchoolBaveno - ITALY

Field(s) of study: Retail Management and Customer Relationship, Sales & Sales Negotiation
Cost of pre-eligibility application: 
  • Via Mastersbooking: 0 €
  • Via the regular school procedure: 50 €
Course cost: 8 418 €
Possible funding options: 
  • Academic excellence scholarships
  • Apprenticeship contract
  • Bank loan
  • Paid internship

Next admission round: 

Next recruitment session:

Available slots: 

Available spots: 20
Places available per academic year: 20

Program Language

  • Italian

Course length: 

  • 9 months

Start of the program: 


Level of entry: 

A Level+3 years



Retail management deals with supervising the selling of products, through shops and markets, directly to clients. The discipline is closely related to other economic areas such as international business, marketing, advertising, consumer science, logistics, operations management, and others.
The MSc in Retail Management will prepare you for a career in retail, or advance your retail career, by teaching you a wide range of general management and specific retail skills. It will provide you with a broad understanding of the retail industry and equip you to deal with a range of contemporary retail management issues, including digital and multi-channel retailing, international retail, supply chain management, buying, merchandising and building desirable retail brands.

  • Teamworking
  • Marketing: Retail Marketing, Category Management, Brand Management, Store Marketing, Visual Merchandising 
  • Sales: Store Management, Digital Business and e-commerce, Negotiation Strategies, Store Check

Course format: 

  • 4 months of studies
  • 1 week Study Tour (to discover international retail companies)
  • 6 months of paid internships

Qualifications/expertise after completing the program

The gratuated student in Master in Retail and Sales Management will be able to:

  • managing and motivating a team to increase sales
  • overseeing recruitment and training of staff
  • keeping track of stock and ordering through computerised systems
  • organising sales promotions and in-store events
  • serving customers when required dealing with queries, complaints and feedback from customers
  • analysing sales figures and forecasting future sales volumes
  • maintaining awareness of market trends and monitoring what competitors are doing
  • controlling budgets and costs providing reports to senior company executives

Admission criteria: 

  • Online English Test
  • Interview: motivational & psicological


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