MBA in Video Games Marketing (MBA PPA)

PPA - Pôle Paris Alternance (Eng)Paris - FRANCE

Field(s) of study: Marketing, Technology or Manufacturing Management
Cost of pre-eligibility application: 
  • Via Mastersbooking: 0 €
  • Via the regular school procedure: 30 €
Course cost: 8 450 €
Possible funding options: 
  • Bank loan
  • Job to support your studies
  • Paid internship
  • Payment by a training organisation/Training Leave
  • Payment by my company
  • Personal or family funding
  • Professional training contract

Next admission round: 

Next recruitment session:
Oct 2016
Sep 2017

Available slots: 

Available spots: : 8
Places available per academic year: 25

Course length: 

15 months

Start of the program: 

September 2017

Level of entry: 

A Level+4 years
A Level+5 years



The specialised MBAs of Pôle Paris Alternance (MBA PPA) offer more than 24 specialisations across a number of sectors, including Video Games Marketing. This course aims to train marketing specialists in the video games sector, providing them with technical expertise and the ability to manage all aspects of a project. 

The leading MBA school in France, the school has an exclusive focus on sandwich courses alternating between work placements and teaching, with the opportunity to obtain State-accredited Level 1 (masters) qualifications in all of its specialisations.

Course format: 

15 months alternating on  average  2 weeks on work placement with 1 week in class

Qualifications/expertise after completing the program

  • Video games project manager
  • Video games product manager
  • Researcher
  • Video games consultant
  • Video games marketing manager
  • Digital communications officer
  • Community manager

Entry requirements

This training programme has been designed for students qualified to the postgraduate diploma or masters level who want to acquire a specialised and/or dual qualification.

Admission criteria: 

Specialised MBA admissions

  • Eligibility based on application review
  • Must have certification of 4/5 years' higher education (postgraduate diploma or masters)
  • Individual interview
  • Enrolment and placement interview with a counsellor



Mrs/Ms Sylvain Mieszalski

Director video