Master of Business Administration (MBA) - Major in Sports Management and Marketing

Geneva Business School, Barcelona CampusBarcelona - SPAIN

Field(s) of study: Business Administration, Full-Time MBA, Sports Management
Cost of pre-eligibility application: 
  • Via Mastersbooking: 0 €
  • Via the regular school procedure: 150 €
Course cost: 22 920 €

Next admission round: 

Next recruitment session:
Mar 2017
Feb 2018

Available slots: 

Available spots: : 80
Places available per academic year: 100

Program Language

  • English

Course length: 

18 months

Start of the program: 

September 2017
February 2018

Level of entry: 

A Level+3 years
A Level+4 years
A Level+5 years



The program prepares candidates to manage sport marketing, financing, event promotion, communication, facility management, and development of sports branding. Candidates will be equipped to become effective leaders and managers in the sports industry.

  • Start Here - Being an entrepreneur is not just for start ups.
    • New business development
    • Finance foundations
    • The data driven business
    • Management foundations
    • Entrepreneurship
  • Business DNA - Explore and learn how to handle the key business fundamentals.
    • Human capital
    • Financial accounting and reporting
    • Strategic brand management
    • Venture capital
    • Supply chain and logistics management
    • Customer relationship management
  • International Markets - We are in the early stages of the ‘fourth industrial revolution' - the old ideas are being tested, new ideas are needed.
    • Foreign market analysis
    • Money and banking
    • Globalisation
    • International business law
    • Business ethics
  • 21st Century Leadership - Are you a Manager, a Leader.. or both?
    • Business policy and strategy
    • Technology, productivity and change management
    • Personal impact and influence
    • Project management
    • Team building

Specialization courses

  • Media Relations & Communications in Sport
  • Sports Industry Innovation, Creativity & Entrepreneurship
  • Managing Talent in the Sports Industry
  • The Business of Football
  • Sports Organisations - Strategic Management
  • International Sports Federations & Organisations

Course format: 

On campus 

Qualifications/expertise after completing the program

  • Program Objectives
    • Be equipped with the skills necessary to make a significant impact in the sports industry
    • Develop as professionals who are aware of current and emerging trends in the sports industry
    • Have the opportunity to test out new ideas, technologies and theories while learning from significant and experienced sports industry professionals
    • Have the opportunity to visit key sports events, venues and organizations
  • Career Opportunities:
    • Product Management Director
    • Gameday Operations Manager
    • Public Relations
    • Sport Marketing Analyst
    • Athletic Director
    • Sports Agent
    • Event Manager
    • Marketing Director
    • Social Media Manager

Entry requirements

  • Bachelor degree in a related field or equivalent
  • Official English exam results (IELTS 6.0, TOEFL IBT 70) or equivalent (exempt if studying in an English speaking environment in the last 3 years)

Admission criteria: 

  • Study of the candidates profile
  • Contact from the admissions office
  • Complete the online application form and upload the following documents:
    • Copy of all academic diplomas or certificates obtained
    • One passport photo
    • Copy of passport / National ID
    • Resume / CV
    • Introduction / motivation letter explaining your choice of program (250 words)
    • The Essay (500 words) - Refer to online instructions
    • One academic / professional recommendation letter
    • Receipt for the payment of the application fee
  • Interview with the academics office
  • Enrollment and payment of the tuition fees

Course cost description: 

7,640€ per semester / 3 semesters

Application cost description: 

Non refundable. To be paid upon application 

Administration fee: 1,900€ 
One time fee to be paid after being accepted and before receiving the Final Acceptance Letter


Mr Steve Mallon